Tag Archives: Virgin Mobile

Virgin Mobile commences trial in Colombia

Virgin Mobile Latin America has launched an MVNO trial in Colombia. The operator has starting offering SIM cards to 300 users. Customers who want to be among Virgin’s first MVNO customers in Colombia should order a SIM card at the operator’s website.

Currently Virgin Mobile is offering customers four bundles both voice and data for monthly fees of COP 35,000, 65,000, 90.000 and 150.000 respectively.

The bundle also includes unlimited access to the Whatsapp mobile messaging service.

The official launch of Virgin Mobile’s MVNO service in Colombia is scheduled for mid-2013.


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Virgin Mobile Chile shows 120,000 subscribers in first 6 months

Virgin Mobile Chile has signed up over 120,000 subscribers in the first six months of operation on the local market. Virgin Mobile launched its MVNO in Chile in April this year using the movistar network in Chile.

Chile is the first market for Virgin Mobile Latin America , but the organisation whose main demographic is the  young customer segment, has growth plans to Brazil and Colombia later this year.

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Virgin Launches MVNO in Chile with Movistar

Virgin Mobile has launched a MVNO in Chile. Virgin will provide its services in Chile using the Movistar mobile network. Virgin Mobile Chile will mainly target the young customer segment.

Virgin Mobile Latin America plans to launch its mobile network in Colombia later this year.

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Virgin Mobile to invest $300 million in Latin American MVNO's

Virgin Mobile plans to invest USD 300 million in Latin America over the next five years to expand its MVNO business. Virgin Mobile Latin America expects to start offering service in Chile and Colombia this year, before moving into Brazil, Argentina, Mexico and Peru, the company’s CEO, Peter Macnee, said in an interview with Bloomberg.

Virgin will buy network space from other operators to avoid having to build its own infrastructure, Macnee added. The company has an agreement to purchase network space from Movistar Colombia and has reached a marketing accord with Valorem’s Cine Colombia movie-theater unit.

Virgin plans to use social media to attract younger customers, the Virgin Mobile executive said. “When you have a high penetration, the challenge for a big network operator is to be all things to all people”. “So when they partner with someone like us, we focus on one thing. We focus on the youth.”, Macnee said.

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Virgin selects Cine Colombia for Colombian MVNO

Virgin Mobile Latin America (VMLA) has signed a partnership agreement with Cine Colombia (Cineco), a Valorem subsidiary, part of the Santo Domingo Group, to launch mobile operations in Colombia.

VMLA plans to launch its MVNO on the local market in this year’s second half, Portafolio reports. Virgin will provide mobile services using the Movistar network.

Cine Colombia offers ticket sales through its telephone ordering service TeleCineco, as well as online reservations at movie theatres located in nine cities of Colombia. The company also offers home video rentals and distributes prepaid cards.

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Virgin Mobile to launch MVNO in Colombia with Movistar

Virgin Mobile Latin America (VMLA) has confirmed it would launch operations in Colombia this year. The company has signed a wholesale agreement with Movistar.

VMLA plans to launch its first operation in Chile before the end of March and will continue to expand its operations throughout the region. Colombia will now follow in the second half of 2012. VMLA has also received regulatory approvals from the regulatory authorities in Mexico and Peru, and continues to make progress on its expansion throughout Latin America, the company said.

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Virgin authorized to launch MVNO in Mexico

Virgin Mobile Latin America (VMLA) has received regulatory approval from Mexico’s Ministry of Communications and Transportation to provide wireless communications in Mexico as a mobile virtual network operator (MVNO).

“We are very appreciative of the Ministry of Communications and Transportation and of the Federal Telecommunications Commission for their approval and support of our application,” said VMLA’s chairman Phil Wallace.

VMLA will begin service in Mexico approximately six months after it completes a wholesale agreement with one of Mexico’ mobile network operators. “By having our license in hand we expect our discussions with the operators will proceed along at a quicker pace,” Wallace said.

Virgin Mobile oriignally announced its plans to launch MVNOs in Latin America in June. Since then, the company has made progress towards its goal of beginning commercial operations in many countries, beginning in Chile in the first quarter of 2012. Last month VMLA announced that it had received regulatory approval from Chile’s Subsecretaria de Telecomunicaciones and that it had signed an agreement with a mobile network operator. As the Chile operation prepares for commercial launch, VMLA continues to make progress planning its expansion throughout Latin America over the next two years.

“The reaction we are experiencing from operators, regulators, retailers and potential partners across Latin America has been simply amazing. All our contacts are eager to see Virgin products in their markets,” said Peter Macnee, VMLA’s president and chief executive officer.