Grupo Novator the new owner of Nextel Chile  will go to market under the new name WOM starting next month. The CEO of the company will be Chris Bannister, as was announced five months ago when the group purchased the Chilean operator from NII Holdings.

The company reported that “the great challenge will be to revolutionize the industry, delivering to Chileans what they really want. We know that they are frustrated with the current operators, that is why we will surprise them with our service, quality, speech and personality.”