Mexico’s dominant mobile network operator, Telcel is to enable prepay top-ups from the USA via a deal with MoreMagic Solutions. From 46,000 Western Union Agent locations throughout the United States, as well as additional international retail locations, or the web, a customer can purchase a gift of prepaid airtime, or transfer electronic airtime, to a Telcel phone.
MoreMagic Solutions also interconnects with America Movil subsidiaries in Brazil, Dominican Republic, Jamaica, El Salvador, Guatemala, Honduras, Nicaragua, and Peru, which operate under the Claro brand.
Mexico is the leading country of origin for US immigrants, with the Mexican-born population numbering 11.5 million in early 2009, according to the Pew Hispanic Center. MoreMagic Solutions is offering members of this community the opportunity to give a directed gift to a friend or family member in Mexico, sending electronic airtime for Telcel prepaid phones.
When a member of the Mexican community in the United States, or another country, sends a TopUp, the electronic airtime is immediately available, and the recipient is notified with a personalized SMS message. The gift of an electronic airtime recharge is immediately available on the Telcel mobile phone, and will result in more calls from home.
Telcel is the leading wireless services provider in Mexico with more than 59.2 million clients and 90% of the Mexican wireless market. In operation since 1989, Telcel offers a wide array of voice and data services in GSM/GPRS/EDGE y UMTS / HSDPA network in Latin America
See the Telcel record in Latin Target.
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